Project Description

Validating the accuracy and compliance of consumer data

Truth{set} is a data intelligence company that establishes Truthscores™, numerical scores between 0.00 and 1.00, to denote the accuracy of people-based data. The scores are the product of artificial intelligence and wisdom-of-the-crowd algorithms that run across its Truth Partner Network. It enables enterprise clients to build trust in data, and improve the performance of any data-driven decision, from marketing to compliance and fraud prevention. In return, Truth Partners — leaders in identity resolution, data brokerage and first-party data owners — receive detailed analysis and powerful insights regarding the accuracy of their data.

Truth{set} does not own, share, enrich, or expose data; but rather compiles a “likelihood of truth” for any individual record that can be used to validate the accuracy of data and power more accurate, privacy-safe consumer interactions.